Ralf Speth, CEO Jaguar Land Rover, in conversation with LIASE Group Non-Executive Board Member Vic H. Doolan.
LIASE Group Managing Director Asia Vanessa Moriel and Non-Executive Board Member Vic H. Doolan attended the Los Angeles Auto Show Press Days, called Automobility LA, on November 16 and 17, 2016. The two day visit was an opportunity to meet up with executives, leaders and professionals from the automotive and transportation industries.
Automobility LA is one of North America’s largest auto industry trade shows. The 4-day press and trade event comes just before the public opening of the L.A Auto show.
This year’s edition featured presentations from industry leaders, new car reveals, test drives, as well as discussions about several important advancements in automotive technology.
Some of the main topics covered at the event included:
- The future of fully connected and autonomous cars
- Advances in Race cars and their applications to the mass-market
- Automotive data and analytics to improve driver experience
- Car and ride sharing
- The future of mobility
- The automotive applications of 3D printing (divergent 3D)
- The future of automotive retail
- The use of virtual reality (VR) in the automotive industry
- The future of flight-enabled vehicles
- Automotive technology start-ups
- Automotive cybersecurity
- Open innovation and vehicle design
- Artificial intelligence and the future of transportation
- Advancements in in-car navigation
Many of the presentations at the event underlined that the transportation industry is rapidly evolving as a result of growing city populations and congestion. Speakers also noted the rise of new transportation options as well as changing consumer needs and tastes as drivers of industry transformation.
An industry in transformation
Points of agreements among the industry experts gathered for the event included:
- Automotive companies will have to adapt to the changing landscape and become both auto and mobility companies.
- The way that cities are designed and built will have to take these evolving trends into account.
- Self-driving and electric cars, as well as on-demand services will all play an important role in the evolution of the automotive and transportation industries. However, there will need to be an accompanying ecosystem that supports the mainstreaming of these new vehicles and services, including tax incentives, government regulations, and practical considerations such as recharging times and grid connectivity.
The speaking list featured American automotive industry leaders as well as new technology actors that are trying to rewrite the rules of the sector.
- Mark Fields (Ford President & CEO)
- Stephanie Latham (Director US Automotive, Facebook)
- Tim Strafford (Automotive Director, McLaren Applied Technologies)
- Brian Kraznich (CEO, Intel)
- Steve Banfield (CEO, BMW ReachNow)
- Pasquale Romano (President & CEO, ChargePoint)
- Ben Stapleton (VP Facilities and Operations, LA Clean Tech Incubator)
- Andrew Liu (VP New Ventures, AECOM)
- Peter Rawlinson (CTO, Lucid Motors)
- Rachel Bhattacharya (Director, Commercial, Maven/GM)
- Matt Jones (Chief Product Officer, Moovel/Daimler)
- Padmasree Warrior (CEO and Chief Development Officer, NextEV USA)
- Sébastien Stassin (Chief Creative Officer, KISKA GmbH)
- Jay Rogers (CEO, Local Motors)
- Johann Hiebl (Executive Vice President, Infotainment & Connectivity, Continental)
- Rob Lloyd (CEO, Hyperloop One)
- Armed Niestroj (CEO, Mercedes-Benz NA R&D)
- Thilo Koslowski (CEO, Porsche Digital)
Luxury and crossovers steal the show
Los Angeles is one of America’s largest markets for luxury cars and the L.A Auto Show did not disappoint with its display of luxury vehicles. Mercedes revealed its new Mayback S650 convertible, of which only 300 models will be made. Porsche featured its Panamera 4 E-Hybrid and Jaguar introduced the Jaguar i-Pace.
But what dominated the Los Angeles Auto show were crossover utility vehicles (CUVs). Reveals at the show included Mazda’s second generation CX-5 compact SUV/crossover, Jeep’s new 2017 Compact SUV, Alfa Romeo’s Stelvio SUV and Subaru’s Viziv-7 Concept, a seven-seat CUV.
Green car and environmental issues were also an important part of the event. The Chevy Bolt EV won the 2016 Green Car of the Year Award.
Safety was also addressed at the auto show. Automotive company executives underlined that although their cars were built with increasingly advanced safety equipment and driver assistance systems, it was important to raise awareness about driving carefully and avoiding distractions such as texting.
Like in previous years, the event was a great opportunity for the LIASE Group to discuss advances and trends in the automotive industry with leaders and executives from the industry.